Atlanta Falcons: My Cause My Cleats 2020
Commissioned for #MyCauseMyCleats, this project highlights the Atlanta Falcons’ players as they champion the causes closest to their hearts. Each cleat tells a story, blending visual impact with personal and social meaning, and turns the game into a platform for awareness, recognition, and reflection.
Josh Harris Created at the request of Josh Harris, this piece honors his friend Philip Lutzenkirchen, tragically lost to a distracted driver at Auburn University. The design highlights Philip’s number and embraces the colors of their alma mater, serving as both a tribute and a call to action through The Lutzie Foundation’s mission.
Laroy Reynolds
At the request of Laroy Reynolds, this project champions Parents Prosper, an organization helping minority women access resources and overcome intergenerational poverty. Two concepts were developed using the charity’s brand elements, each exploring ways to visually celebrate empowerment, community, and Reynolds’ commitment to meaningful change.
Blidi Wreh-Wilson
At Wreh-Wilson’s request, this project highlights an organization teaching financial literacy, improving credit, and facilitating loans. Inspired by the Earth from space, splatter-paint signifys both the people whose financial stability we witness and those who remain unseen, creating imagery that is visually dynamic while emphasizing the broader mission to close the racial wealth gap.
Luke Stocker
At Luke Stocker’s request, this project champions Happy Bottoms, an organization carrying out meaningful work that often goes unseen. The design celebrates his three children through their birthdays and uses the charity’s brand elements to merge personal significance with broader social purpose.
